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Welcome to the Pave It Forward Podcast, where Kevin Gray, owner and operator of Pave It Forward Asphalt, and Phil Metzger, owner of Mirror Marketing, join forces to empower leaders in the paving industry. With a combined experience of over 15 years in asphalt paving and a deep understanding of digital marketing and market research, Kevin and Phil are dedicated to helping contractors run their businesses more efficiently, connect with their ideal customers, and make a positive impact on their communities through meaningful work. In each episode, Kevin and Phil dive into the challenges faced by paving industry professionals and provide actionable solutions and innovative ideas to help listeners transform their day-to-day operations, culture, and branding for the better. They share their expertise and insights to help you visualize the changes you can make in your business and guide you through the process of implementing lasting improvements that will lead you closer to your goals. From exploring cutting-edge marketing strategies to discussing best practices in asphalt paving, the Pave It Forward Podcast covers a wide range of topics designed to help you stay ahead of the curve in today’s competitive landscape. Kevin and Phil’s passion for the industry and their commitment to making a difference shine through in every episode, as they inspire listeners to embrace innovation, cultivate strong relationships, and pave the way for success. Whether you’re a seasoned veteran in the paving industry or just starting out, the Pave It Forward Podcast is your go-to resource for expert advice, practical tips, and the motivation you need to take your business to the next level. Tune in today and join Kevin and Phil on a journey to revolutionize the paving industry, one podcast at a time!
Episodes

Monday Feb 24, 2025
AOS 2025! Overview and Q&A (Live Episode from January 2025)
Monday Feb 24, 2025
Monday Feb 24, 2025
Here's a YouTube description for the live recap video:
Join Kevin Gray and Phil Metzger as they break down what's included in the Asphalt Operating System (AOS) Winter 2025 Program. With over 15 years of asphalt industry experience, Kevin shares insights on what it takes to run a profitable paving business and how AOS can help establish the systems you need.
Topics covered:
- Financial tracking essentials
- Operations management
- Hiring and team building
- Marketing strategies
- Systems implementation
- Industry-specific challenges
🎉 Enter to win a FREE spot in AOS ($499 value):
https://forms.gle/oh3vUikK6LuCQNZ89
Learn more about the Winter 2025 Program:
https://www.asphaltoperatingsystem.com
Connect with us:
Instagram: @AsphaltOperatingSystem @paveitforwardllc
LinkedIn: Asphalt Operating System
For more show notes, visit: https://www.paveitforwardllc.com/post/announcing-aos-an-8-week-course-for-asphalt-paving-business-owners
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